Field notes
Practical writing on application analytics for cloud operations visibility—not product marketing.
Signals that survive UI renames
Name the operational intent, not the button label—or the next redesign breaks every ops report.
False cliffs during region failovers
A missing step event can invent a drop-off that failover never caused.
HKT cohorts and deploy markers
Day-one retention and error budgets can move when clocks and deploy tags move—not when the product does.
What we will not sell you
Expect clearer visibility decisions—not a managed dashboard subscription.